It’s the most wonderful, stressful, profitable time of the yeaaar…. Regardless of the true meaning of the holidays, one thing is universal. People will flock to the stores, click on shiny objects, and buy. the. stuff.
As a musician, you’ve probably noticed that you earn more by playing live shows than most other income streams. This guest post by Clarence Charron takes a look at how merchandise can help you scale your income at the shows!