5 simple steps - go from weekend warrior to well-paid weddings

by Leonard Patterson

If you're ready to play less clubs and book more premium weddings, it might not be as difficult as it sounds. The main thing to do is really put yourself in the position of the couple and ask yourself a very important question...

"Would I hire me?!"

If not? That's aight... I got you.

In fact, when I do website audits, here are 5 simple things I look for to see if a band is ready to pitch to couples, coordinators, and companies.

Let’s dive in. #BandTips #WeddingGigs

[1] Refine Your Setlist:

Alright, first things first—your setlist. Make sure you’ve got those songs that will make guests get up and dance, or hold someone close and sway. Popular wedding classics are your secret weapon here—think "Can't Help Falling in Love" or "Shut Up and Dance."

Make sure your setlist shows you know how to appeal to a wide range of ages and styles.

[2] Create a Wedding-Focused Webpage:

Couples need to see you’re ready for their big day! Add a 'Weddings & Events' section to your website. Include some testimonials, videos, and anything that makes it clear you’re the perfect choice to soundtrack their dream wedding.

We just heard from a client that said they've gotten a lot more consistent wedding and corporate gigs based on this one, small, addition. Check out the Events & Parties tab we added to the Karma Live band's site.

[3] Get Testimonials:

Even if you’ve only played club gigs so far, make sure you’re getting testimonials from those gigs. Showing you’re experienced, reliable, and a crowd-pleaser goes a long way. A few genuine quotes from happy clients can help couples trust that you’ll keep the party going all night.

My band Living Proof likes to grab what I call "30-second favors" after fun events and weddings. I basically ask the bride and groom if I can ask them just one question and record it.

Caveat - this is ONLY if there's time and they're just hanging around afterwards. If they're being whisked off to a honeymoon or have a grand sparkler exit, I don't interrupt the flow of the night!

Here's our testimonials page with a few examples!

[4] Network with Vendors:

Remember, it’s not just about what you know—it’s who you know. Connect with wedding planners, florists, photographers—anyone in the wedding space.

They’ll be the ones recommending you to couples, and those connections will start to lead to more leads, gigs, and referrals. I've lost count of how many families where we've played multiple weddings or how fun it is to work with awesome vendors!

[5] Polish Your Promo Video:

This is where you shine. A high-quality promo video is your chance to show couples exactly what they’re getting. Make sure it includes highlights from live performances, audience reactions, and those electric moments that make you stand out.

Here's the thing -- It doesn’t need to be over the top, but it does need to be real, and it needs to showcase your band in the best possible light.